Medik8 is a pioneering skin research company working in the field of sensitive skin green cosmeceuticals. Results without the irritation! It is a myth that a product designed for sensitive skin would be less effective just because it is less irritating. In fact, latest independent research finds the opposite. Most skin is sensitive, it is just to what degree that distinguishes it from others. A simple change of washing powder can demonstrate this. People of all ages and skin types can periodically suffer from sensitive skin, making them particularly susceptible to certain irritating cosmeceutical ingredients. In fact, those suffering from acne, rosacea or psoriasis usually have greater skin sensitivity. Medik8 also recognise that people with sensitive skin and redness can also have oily, dry or combinations skin which is why our range for sensitive skin encompasses all skin types rather than offering one sensitive option. The challenge for Medik8 is to make effective professional skincare formulae less aggressive without reducing potency. We do this in many ways, for example using film-encapsulation, chirally correct actives, non-acid derivatives and patented anti-erythema technologies.